JOURNAL OF MONETARY ECONOMICS AND MANAGEMENT JOURNAL OF MONETARY ECONOMICS AND MANAGEMENT JOURNAL OF MONETARY ECONOMICS AND MANAGEMENT 2782-4586 2949-1851 104766 10.26118/2782-4586.2025.71.42.024 Научные статьи SCIENTIFIC ARTICLES Научные статьи Approaches to digitalization of regional food markets Подходы к цифровизации региональных продовольственных рынков Мазеина Екатерина Александровна Mazeina Ekaterina Aleksandrovna Пермский государственный национальный исследовательскый университет Perm State University 11 10 2025 11 10 2025 7 207 215 29 09 2025 https://zhpi.ru/en/nauka/article/104766/view

Развитию цифровой экономики наравне с вопросами обеспечения продовольствием населения уделяется внимание во всем мире. Однако ввиду недостаточности исследований в области влияния цифровизации на формирование рынков продовольствия не раскрыты механизмы государственной политики в вопросах обеспечения продовольственной безопасности. Повышение конкурентоспособности сельского хозяйства, заключающееся в повышении производительности труда, оптимизации расходов, устойчивом развитии сельского хозяйства, невозможно без использования современных достижений цифровой экономики, в том числе в сфере продвижения сельскохозяйственной продукции. Успешное внедрение цифровых технологий в столь низкорентабельную отрасль возможно лишь при активном участии государства, в том числе путем стимулирования подключения Интернета в сельской местности, внедрения программ повышения квалификации, повышения доступности бюджетного финансирования, цифровизации процесса оказания государственных услуг сельхозтоваропроизводителям, в том числе упрощение процедуры предоставления государственных кредитов.

The development of the digital economy, along with the issues of providing food to the population, is receiving attention all over the world. However, due to the lack of research on the impact of digitalization on the formation of food markets, the mechanisms of state policy on food security have not been disclosed. Increasing the competitiveness of agriculture, which consists in increasing labor productivity, optimizing costs, and sustainable agricultural development, is impossible without using modern achievements of the digital economy, including in the field of agricultural product promotion. Successful implementation of digital technologies in such a low-profit industry is possible only with the active participation of the state, including by stimulating Internet connectivity in rural areas, introducing professional development programs, increasing the availability of budget financing, digitalizing the process of providing public services to agricultural producers, including simplifying the procedure for granting government loans.

 продовольственный рынок уровень продовольственной безопасности цифровизация Интернет цифровая платформа сельскохозяйственное производство food market level of food security digitalization Internet digital platform agricultural production

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