student from 01.01.2022 until now
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UDC 658.14
In the context of the accelerating digital transformation of the economic environment, enhancing the validity of investment decisions becomes a key factor in ensuring the efficiency of innovative activities. The digital twin technology opens up new opportunities for modeling project life cycles, risk analysis, and forecasting financial and economic indicators. This paper examines the principles of applying digital twins in the process of evaluating and selecting investment projects. Particular attention is given to the economic advantages of implementing digital twins, including cost reduction at the stages of design and planning, optimization of resource allocation, and decreasing the likelihood of investment errors. The results of the study form a methodological foundation for developing adaptive tools to support investment decisions in the field of innovation and emphasize the strategic importance of digital twins for building sustainable competitive advantages at both the company and industry levels.
digital twin, investment decisions, innovative projects, modeling, digital transformation, risk management, investment efficiency, scenario analysis.
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